Data is everywhere. In fact, it’s the very base of every technology we are using currently. But there is a fine line when it comes to quality data and any subpar information. Quality data is the backbone of any organization and study as it offers valuable, eligible, accurate, and consistent information for quality decision-making...
2023 is all about AI, especially after the emergence of ChatGPT. AI is taking over so many human jobs that the uncertainty of losing the earning potential of many human employees is increasing day by day. Even though the way we work has changed for the better, there is a chance that some of...
Any content on a website or application is incomplete without search engine optimization. Marketers have been experimenting with SEO best practices for a long time to identify valuable techniques. For instance, you might think keyword optimization, content development, or adding backlinks could be your best bet at improving your website’s position on search engines....
The idea of monetizing Facebook fan pages can be tingling to you. Not only do people make money but also enjoy an increase in brand image, valued partnerships, and exposure. Besides this, you can partner with more companies and businesses that align with your business model. You cannot monetize your Facebook page overnight. It...
What is the first approach when you are looking for a service in a new locality? Whether it’s office supplies or food deliveries, Google Maps gives us ample information. The search results it provides allow us to go through the best options, ratings, reviews, images and even information on a specific location. Google Maps...
Looking to enhance your YouTube Marketing Strategy to reach the next level of subscriber milestone? Want to increase the count of Likes, Shares, and Comments? We have exclusive solutions! Yes, YouTube is an essential tool for new-age marketers. To this day, more than half of marketing experts include YouTube in their marketing strategy. Currently,...
Smart social media marketers never underestimate the power of engaging graphics when it comes to marketing campaigns. Visual branding on social media is an important aspect of meeting the objectives of your campaign. Engaging graphics are known for grabbing the attention of viewers. They help audiences to understand your message and remember for a...
Twitter’s name change to X has created a buzz among netizens. As per Elon Musk, Twitter was acquired by X Corp to ensure freedom of speech. The idea behind this (change of name) is, users can now post anything they want including long videos instead of limiting to 140 characters which were seen as...
Enhanced conversions are the main objective of why we advertise. It is crucial to learn how ad campaigns are performing to contribute to your central goal. Clicks and impressions are good performance metrics but conversions are the real deal as it truly drives your business. It is a little tricky and challenging to measure...
E-commerce flourished as a monarch in the digital marketing world for over a decade. Several startups and enterprises have emerged. However, new avenues are quick to challenge this entity at lightning speed. Social commerce is sure to make some pertinent advancements in the coming years. Statistics show that there are 4.9 billion social media...
