Posting videos on YouTube is great but the endgame is all about who has more subscribers. Whether it’s a business profile or a normal YouTube channel, owners are all concerned with increasing the subscriber count. Growing your YouTube channel is directly proportional to the increase in subscribers and views. More subscribers mean increased views...
Google ads are considered to be one of the most important factors when it comes to online businesses of all scales and sizes. However, the regular updates and increase in automation have often made it difficult to balance between the traditional ways of investment and return of investment or ROI.’ You might have an...
The content optimization strategy is often synonymous with search engine optimization. Although optimizing your content just to please the bots will not take you far. In the digital world, users in general are at the centre of the universe. Therefore the ultimate optimization is to write your content for users in addition to search...
A brand becomes a signature that people want to associate with. The effect of branding is such that when one wears a dress or shoes the brand name becomes synonymous with the product. For example, one may say they are wearing a Nike or Dolce Gabbana instead of saying I am wearing an outfit...
The thin line between branding and marketing is blurry and somewhat perplexing when it comes to business. Every person has their own perspective, and therefore no matter whom you ask, SEO experts, PRs, CMO, or even brand managers, there is no doubt that you will get an array of answers from all the people...
Graphic Design involves a pictorial interaction and communication of ideas, views, information, and statements using carefully selected elements like typography, imagery, layout, and color palettes. An effective design is created with a combination of art and technology. The craft of graphic designing is evolving rapidly with the focus increasingly shifting to the visual medium....
If your organization isn’t producing high-quality backlinks, you won’t be getting any attention. You aren’t fulfilling a vital requirement for rising higher on search engine result pages (SERPs) if you aren’t generating any credibility. It is commonly known that Google’s search algorithm rewards proximity, popularity, and relevance. Your search engine ranking is affected by...
Finding the right tools make any work extremely easy. When it comes to Digital Marketing tools, people often get paralyzed by the choices available. Don’t worry, we have a complete list of the best digital marketing tools that will help you to conclude. This piece of information will help you navigate through the ever-evolving...
Website navigation is a vital factor that determines the visitor’s experience. Navigating a website without a proper and well-defined structure is similar to running through a maze with no map or reference. You do not want to put your audience in a “Maze Runner” situation. Website Navigation directly affects user experience (UX). You will...
Virtual Assistant Services are designed to help you roll smoothly in your business endeavours. Especially during the early years when you focus hugely on taking it off the ground. Your business indeed requires you to be on top of things. However, you can ease up a little once you have already framed a roadmap...