Searching for “how to build a website?” Building a website might sound a bit intimidating but doing so is not as complex as your imagination. The truth is, it’s easier than ever, thanks to the dozens of web hosting providers and website builders present especially for beginners. Regardless of which option you choose, we...
Podcasts are an excellent way to boost your brand awareness. As per a survey conducted by Super Listeners 2021, 81 percent of participants claimed that they pay more attention to podcast ads than radio ads. Advertising about your brand through podcasts is a unique way to reflect your brand in an innovative light. In...
Every content creator knows that “content is King,” but well-written content means nothing if you lack readers and followers. Open Graph Meta Tags are essential elements of social media platforms to ensure that your content is presentable and viewable to a broader audience spectrum in the age of dominant social media presence. It is...
Knowing the audience is the main mantra for marketing experts. Nevertheless, there is a lot of research and manual work that goes into finding the right type of organic audience for your brand. You see, audiences change with time. The customers may love your products now. Nevertheless, there are possibilities that they were not...
Clickbait is often seen in bad light. Within a few years, it has become synonymous with treachery, false information, and whatnot. Nowadays, creators shy away from making sensational claims as misinformation is predominantly spread. But what if we tell you that you can effectively do clickbait to grab user attention to your channel or...
PPC Ad Campaigns can help you strike the right cords for the appropriate audience at the correct time. A PPC test can help marketers comprehend the performance of PPC advertisements. A failed PPC test suggests that there is scope for improvement and room for marketers to fix things. Knowing the time and nature of...
Keeping a WordPress site secure is the topmost priority for a marketer and a web developer. We try everything from adding strong passwords to implementing appropriate plugins to ensure that our website is safe from foreign cyber attacks. Usually, WordPress website security is heavily neglected but it remains an asset to the digital marketing...
Trending YouTube short videos work the same way as TikTok or Instagram reels. Vloggers and online influencers now have this additional option to highlight unique and impressive content to the world through the brand-new platform. YouTube analyzed the performance and rate of success of TikTok and Insta reels and created a unique “micro-video” platform...
You can create a wonderful email marketing campaign for your ad campaign but it can still end up not being opened by a majority of your target audience. In this lengthy process, you end up losing a great deal of time and money. A bounce rate ranging higher than 2 percent will set your...
Social media key performance indicators are especially important if you want to create a wonderful social media strategy. Keeping a tab on each metric while you are creating a social media post can be stressful. However, if you can utilize all the information in the right way, you can get a massive performance boost....
